Are Natural Energy Drinks a Better Buzz?
Although manufacturers generally can’t make explicit health claims, they can promote their use of organic ingredients or the lack of artificial colors to appeal to the more health-conscious consumer. Sally Kravich, a holistic nutritionist based in Los Angeles and New York, however, warns that loosely defined words like “natural” and “organic” printed on a label can lead people to assume the contents are good for them, even if that’s not the case.
http://dailyburn.com/life/2013/09/30/natural-energy-drinks/